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Picture of Angeline Tong

Angeline Tong

Angeline Tong is an architect of narratives and the Chief Experience Officer at HOL, an experience and engagement strategy consultancy.

Angeline has a Master of Education (Human Development & Psychology) from Harvard Graduate School of Education and a Post-Graduate Diploma in Museum Studies from Harvard University.

The Co-Creation Paradox: Why Visitors Walk Past Your “Join In” Zone (And How to Stop Them)

From communication to connection: learnings from tech-enabled public projects

The Unseen Architecture: Navigating the Human Complexity of Mega-Projects

Beyond ‘Build and They Will Come’: The Power of Purpose-Driven Experiences

Beyond the Collection: A New Mandate for Museums, Attractions, and Destinations

Telling Stories of the Ocean for the Singapore Oceanarium

Storytelling: Building a Bridge to Your Audience

Storytelling for Spaces to Build Trust and Motivate Change

Photo by Manuel Nägeli on Unsplash

How to Structure a Call for Tender for a Successful Experience

pip trail

Telling your story differently

Celebrating SG60 with Exhibitions

Celebrating SG60 with Exhibitions

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