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Our Methodology and Services

Understand your audiences with empathy
Solve their problems with intention
Delight them with relevance

Do it HOL way
Methodology & Services

Our Methodology

HOL’s proprietary process for human-centred experience design

By putting your audience at the heart of our experience design, we help you solve the right problem and create solutions that resonate with your target group through HOL’s proprietary process: empathise, design, and validate. 

HOL process image

Empathise

Before we come up with our project vision, we listen. Only by listening carefully, can we truly empathise and understand the people we are designing our experiences for.

01

Design

We approach design as play. Here, we avoid limiting our ideas and embrace the creative process wholeheartedly. It is also the best time to seek advice and explore interdisciplinary collaborations. And we are not afraid to make hard decisions to connect the dots and bring the design to landing.

02

Validate

Why validate? Validation makes us question our attachments, limitations, and biases. And when we are presented with additional feedback and information, we will refine and perfect our design and content, so that it achieves the best outcome for our clients.

03

Our services

A Nation Built On Trust, A World Of Opportunities Exhibition

Storytelling and Strategy

  • Story crafting
  • Narrative development
  • Experiential storytelling
exhibition

Interpretive Design 

  • Concept development
  • Content creation
  • Spatial & graphic design
  • Interactive multimedia
NMS Events

Experience Design and Implementation 

  • Guided tours
  • Digital trails
  • Websites & Apps
  • Brand Experience, Visitor Centres & Exhibitions
  • Museums, Galleries & Attractions
Multi-purpose Photo Wall

Audience Research and Engagement 

  • Audience research
  • Engagement strategy
  • Impact assessment
Pip's trails

Placemaking Strategy and Implementation

  • Community consultation
  • Engagement strategy & implementation
  • Impact assessment  ​
SCCC exhibition

Cultural Tourism Strategy Development 

  • Stakeholder consultation & engagement
  • Visitor experience strategy, design, & implementation
  • Economic viability strategy & implementation

Ready to build exceptional experiences to
move hearts and
change minds?

Let’s talk

Find us

202 Kallang Bahru
#07-06A, Spaze
Singapore 339339

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